Professional Advertising Communication
Customer Focused > Insight Driven > Higher Impact per Opportunity
Mass Media Advertising is where we came from. Without being boorish, we can say, it is child’s play.
Hell, not if you need to build it integrated with Online Mediums, though.
But this is what we like to do best.
Mass Media Advertising integrated with Online Communications.
Whether it is Print, Television, Outdoor, Radio or any other form of Mass Media Advertising, it is first evolved based on Consumer insights.
What differentiates Advertising that works and those that is just a waste of money, is really the power of the customer insights that back it.
Our Insight development process is fairly evolved – and comes from decades of experience in field, gleaned at some of most prestigious Advertising agencies in India and overseas. We then develop the entire gamut of creative and design including print ads, hoarding, posters, merchandise, packaging, brochures, and stationery, similar to the way it is done in conventional Advertising Agencies.
Y on Earth also has in-house expertise to produce full-fledged ad films and videos to support digital brands. This ranges from developing film scripts (story boards) to directing and producing them, both in Digi-beta and 35mm formats.