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The TATA Group
is India's largest and most respected business house. The group's
interests span over several businesses including automobiles,
steel, chemicals, tea, information technology and hospitality.
Its turnover of US$ 10 billion has been built on a century of
commitment to the customer. Today the name of TATA is synonymous
with trust-LEADERSHIP WITH TRUST.
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TATA Business Excellence Model (TBEM)
Rallis, A TATA Enterprise, has signed the TATA Brand
Equity Promotion Agreement (BE-BP) which ensures common
brand identity, quality and business excellence standards
across companies of the Group. All signatories to the Agreement
are annually reviewed against a particular set of stringent
criteria for JRD-Quality Value, a unique application and
review process.
The criteria for review are defined, and the implementation
monitored by the TBEM, a model consisting of business performance
processes related to Leadership, Strategic Planning, Customer
& Market Focus, Information & Analysis, Human Resource Focus,
Process Management and Business Performance. These criteria
attempt to institutionalize our approach to impel performance
and attain higher efficiency levels in all spheres of corporate
functioning. Such an organized approach enables TATA companies
to successfully face all challenges and be globally competitive.
Our commitment to the Agreement is complete. We are aware
of the benefits of implementing the TBEM processes and have
set up a formal structure to ensure compliance. We also
conduct training programs and workshops to help our staff
understand the processes and oversee their implementation.
TATA Code of Conduct (TCOC)
We have also adopted the TATA Code of Conduct, values of
integrity, unity, understanding and responsibility. TCOC
attempts to instill positive organizational behavior to
enhance shareholder value, inculcate business ethics and
reiterate our promise towards excellence, leadership and
trust. It provides clarity of purpose and directs us to
maintain the highest standards of corporate governance.
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